Brief Intro

Designed to be implemented in several electronic point of sales, this project was based on the launching of the new Acer laptops and projectors in Brazil.

As part of the strategy, a branding action was developed to engage consumers in the retail point. Two eye-catching motocycles were projected to display the new products as well as experimentation of the new technologies.

Materials

All table’s displays used folded Polystyrene sheets¬†as material bases and they were branded through laser.

Furthermore, Acrylic sheets and few LED lights composed all designs.

Softwares used:
Adobe Photoshop
Autodesk 3DS Max + Vray